Tag Archives : advertising

MediaBizBloggers: Is In-Video the New Opportunity for Display Advertisers?

MediaBizBloggers: Is In-Video the New Opportunity for Display Advertisers?

by Steven Jones read more
What We’re Thankful for… The Online Video Edition

What We’re Thankful for… The Online Video Edition

By Josh Winograd, Chief Revenue Officer As we get ready for tomorrow’s Thanksgiving holiday, the AdoTube team would like to take a moment to let everyone know what we’re thankful for in the world of Online Video this Thanksgiving. read more
Why everyone should love the Polite Pre-Roll®

Why everyone should love the Polite Pre-Roll®

by Steven Jones, Chief Strategy and Operations Officer This week we formally introduced the Polite Pre-Roll®, which we’ve been offering and running with our clients for nearly a year now. We’re excited to introduce this publicly in order to further educate advertisers, agencies, and publishers who have been primarily leveraging only pre-rolls within video streams. read more
Respecting User Experience in the Video Space – Going Beyond Pre-Roll

Respecting User Experience in the Video Space – Going Beyond Pre-Roll

By Joshua Winograd, CRO, Partner Truisms:      1. Advertisers want to get their point across.      2. Publishers want to make as much money as possible off of their content. Often overlooked in this equation is the user-experience... read more
The Importance of BETA

The Importance of BETA

by Constantine Goltsev, CEO & Co-Founder  When building applications, we can’t just develop them in a vacuum. We must consider the potential client. Until an application is live and fulfilling the client’s needs, it is merely an abstraction, an idea in the developer’s mind. The challenge for the developer, then, is to take care to realize not only the application, but also its utility [...]
Kantar Video, a Business Unit of WPP, Announces Partnership with Anvato

Kantar Video, a Business Unit of WPP, Announces Partnership with Anvato

Anvato to license technology to Kantar VideolyticsTM Online and Mobile Video Platform July 21, 2010, New York, NY – Kantar Video, a division of WPP’s insight information and and consultancy network, Kantar, announced today the first in a series of partnerships to bring best-of-breed technology to the Kantar Videolytics™ platform. As part of the relationship, Kantar Video announced that Anvato [...]
Dailymotion Sees Strong Advertising Growth in the US

Dailymotion Sees Strong Advertising Growth in the US

Already the second largest Web video site in the world, and a market leader in Europe, we are continuing our expansion in the US as major advertisers such as P&G and Red Bull sign on.  We now have almost 13 million monthly unique visitors as of June 2010 in the US alone, and 64 million for the Dailymotion global network (source: comScore MediaMetrix).     Dailymotion’s US sales team secured [...]
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