Tag Archives : AdoTube Research

AdoTube’s Q4 ’10 In-Video Format Index

AdoTube’s Q4 ’10 In-Video Format Index

Q4 2010 Index Finds Banner-Like Ads Placed in the Video Stream Are 7 Times More Engaging Than Display Counterparts* The index is the result of analysis on 3.5 Billion impressions across the AdoTube network and provides an overview of the growth and effectiveness of their different in-stream video ad formats across industry verticals. Highlights from the index (at the [...]
AdoTube’s Q3 ’10 In-Video Format Index

AdoTube’s Q3 ’10 In-Video Format Index

Today, we are proud to introduce our second In-Video Format Index for Q3 '10. We expanded our research to include insights into the share and performance of ads broken out into industry verticals. The index is now the result of analysis on 1.9 Billion impressions across the AdoTube network and provides an overview of the growth and effectiveness of their different in-stream video ad formats across [...]
AdoTube’s First In-Video Format Index

AdoTube’s First In-Video Format Index

by Steven Jones, Chief Strategy and Operations Officer We're proud to release today AdoTube's very first In-Video Ad Format Index. The index is the result of analysis on 1.2 Billion impressions across the AdoTube network and provides an overview of the growth and effectiveness of our different in-stream video ad formats. read more
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