Join Four Screen Media and VideoNuze on May 18th at Gstaad, a cozy, chic lounge in New York City’s Flatiron District, 43 W. 23 St., for a free VideoSchmooze warm-up networking event and sneak peak at ELEVATE: Online Video Advertising Summit. The event will give you a chance to network and schmooze alongside Will Richmond, editor and publisher of VideoNuze, and other online video executives [...]

Check it out! The Fortex Group’s Ephraim Cohen talks about his family’s experience with Cord-Cutting (Cable) on VideoNuze. Guess What? This Cord Cutter Family Story Has a Happy Ending for The Cable Company Sure, my home is a virtual consumer electronics lab – all the major game consoles on one main TV, two Rokus, Android and iOS devices and other gadgets. But other than me, we [...]

Q4 2010 Index Finds Banner-Like Ads Placed in the Video Stream Are 7 Times More Engaging Than Display Counterparts* The index is the result of analysis on 3.5 Billion impressions across the AdoTube network and provides an overview of the growth and effectiveness of their different in-stream video ad formats across industry verticals. Highlights from the index (at the [...]

AdoTube's growth has accelerated due to a focus on high-impact tools to deliver a higher ROI per buy for advertisers. AdoTube has done this through targeting and optimizing video, banner, and rich media ads and placing them where the viewers are paying attention - in the video stream. read more

The Monetizing Video meetup is focused on helping advertisers, marketers, content owners and others monetize video content across all four screens. We will explore new services, technologies, ad formats, distribution systems and best practices. This group is also focusing on helping advertisers, distributors, owners, technology providers and others in the video industry connect and do business. Our [...]

by Steven Jones read more

Response-BasedTM Targeting helps combine specially tailored surveys with demographic, psychographic, behavioral, and attitudinal data to increase in-video ad effectiveness by upwards of 35% read more

Click here (http://ctdmmarch2011.eventbrite.com/) to register and join CT Digital Media Business Network on the evening of March 9th at WPP/Kantar in Bridgeport, CT for a networking and panel discussion around the developing opportunities in the online video industry.   Our panel of experts will discuss the state of online video, multiscreen video and where the best opportunities are for content [...]

Kantar Video’s Super Bowl Ad Study Shows Top 10 Performing Ads Earned Over $1 Million in Media through Online Video in the First Three Days Surpassing 20 million in total online views, Volkswagen’s “The Force” ranks 1st for viral effectiveness through earned media, generating over $538,000 in additional media impressions. Other findings include how the Creative attributes performed, as [...]

Seasoned innovators in digital media research and video engineering join Kantar Video to accelerate VideolyticsTM platform release and partner integrations NEW YORK — January 31st, 2011– Kantar Video, a division of WPP’s insight, information and consultancy network Kantar, today announced two key hires and an expanded engineering team. The SVP of Research and VP of Engineering were chosen [...]